Privacy Policy

1. WHAT INFORMATION DO WE COLLECT?

In Short: We collect information that you provide to us.

We collect personal information that you voluntarily provide to us when you use our website, request information about our products or services, submit contact forms, request estimates, call us, email us, communicate with us by SMS, or otherwise contact us.

We may also collect photographs, videos, measurements, and property details voluntarily provided by customers for estimating, design, installation, maintenance, and customer support purposes.

Personal Information Provided by You. The personal information that we collect depends on the context of your interactions with us, the website, and the services you request. The personal information we collect may include the following:

• names
• phone numbers
• email addresses
• mailing addresses
• contact preferences
• property information for estimates

Sensitive Information. We do not process sensitive information.

Information Automatically Collected. When you visit our website, we may automatically collect certain information such as your IP address, browser type, device information, pages viewed, referring website, and usage data. This information helps us maintain website security, analyze website traffic, and improve our services.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

2. HOW DO WE PROCESS YOUR INFORMATION?

In Short: We process your information to provide, improve, and administer our services, communicate with you, support estimates and project scheduling, help with security and fraud prevention, and comply with law. We may also process your information for other purposes with your consent.

By providing your phone number, you consent to receive service-related calls and text messages from Turf Pro regarding estimates, scheduling, project updates, and customer support. Message and data rates may apply. You may opt out of marketing text messages at any time by replying STOP.

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

• To deliver and facilitate delivery of services to the user. We may process your information to provide you with the requested service.
• To respond to user inquiries/offer support to users. We may process your information to respond to your inquiries and solve any potential issues you might have with the requested service.
• To send administrative information to you. We may process your information to send you details about our products and services, changes to our terms and policies, and other similar information.
• To provide estimates, scheduling, installation, repair, cleaning, and related services. We may process your information to evaluate your project, prepare quotes, schedule work, and communicate about your requested services.
• To measure website usage and improve our marketing. We may use tools such as Google Analytics to understand how visitors use our website, and we may use advertising technologies such as Google Ads and Meta Pixel to measure ad effectiveness and improve our marketing efforts.

3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

In Short: We may share information in specific situations described in this section and/or with the following categories of third parties.

Vendors, Consultants, and Other Third-Party Service Providers. We may share your data with third-party vendors, service providers, contractors, or agents ("third parties") who perform services for us or on our behalf and require access to such information to do that work. We have contracts in place with our third parties, which are designed to help safeguard your personal information. This means that they cannot do anything with your personal information unless we have instructed them to do it. They will also not share your personal information with any organization apart from us. They also commit to protect the data they hold on our behalf and to retain it for the period we instruct.

Service Providers and Contractors. We may share personal information with trusted subcontractors, independent contractors, installers, estimators, maintenance teams, and other service providers who assist us in providing estimates, scheduling services, completing installations, performing maintenance, or fulfilling customer requests. These parties are only given access to the information necessary to perform their work and are required to protect the confidentiality of your information.

We may share customer contact and project information, such as name, phone number, email address, property address, and project details, with subcontractors and contractors when necessary to provide estimates, schedule services, complete installations, perform maintenance, or fulfill customer requests.

When you request an estimate or service, we may share relevant contact and project information with trusted subcontractors, installers, estimators, suppliers, and service providers involved in fulfilling your request.

Lead Referrals and Contractor Network. In some cases, we may refer customer inquiries to trusted licensed contractors or service providers who operate independently from Turf Pro. This may occur when a project is outside our service area, when we are unavailable to perform the work, or when another contractor is better suited to meet the customer's needs.

When you submit a request through our website, you authorize us to share your contact information and project details with such contractors for the purpose of contacting you regarding your project and providing estimates or services.

Any contractor receiving your information is responsible for its own services, communications, contracts, pricing, warranties, and privacy practices.

We do not sell, rent, or trade your personal information to third parties for marketing purposes. We do not sell or share personal information for third-party marketing purposes.

The categories of third parties we may share personal information with are as follows:

• Communication & Collaboration Tools
• Data Analytics Services
• Independent Contractors
• Subcontractors
• Installation Teams
• Estimators
• Payment Processors
• Service Providers
• Suppliers
• Website Hosting Service Providers

4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

In Short: We may use cookies and other tracking technologies to collect and store your information.

We may use cookies and similar tracking technologies, including web beacons and pixels, to understand website traffic, improve website performance, support analytics, and measure advertising effectiveness. You can usually control cookies through your browser settings, but disabling cookies may affect certain website features.

5. HOW LONG DO WE KEEP YOUR INFORMATION?

In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this privacy notice unless otherwise required by law.

We retain personal information for as long as reasonably necessary to provide services, comply with legal obligations, resolve disputes, and enforce our agreements.

We may retain certain information as necessary to comply with legal obligations, resolve disputes, prevent fraud, and enforce our agreements.

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

6. HOW DO WE KEEP YOUR INFORMATION SAFE?

In Short: We aim to protect your personal information through a system of organizational and technical security measures.

We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

7. DO WE COLLECT INFORMATION FROM MINORS?

In Short: We do not knowingly collect data from or market to children under 18 years of age.

We do not knowingly solicit data from or market to children under 18 years of age. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent's use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at [email protected].

8. WHAT ARE YOUR PRIVACY RIGHTS?

In Short: Depending on where you live, you may have rights to access, review, correct, or delete personal information we hold about you.

If you are located in the EEA or UK and you believe we are unlawfully processing your personal information, you also have the right to complain to your local data protection supervisory authority.

Withdrawing your consent: If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us by using the contact details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below.

However, please note that this will not affect the lawfulness of the processing before its withdrawal, nor when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.

Cookies and similar technologies: Most Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Services. To opt out of interest-based advertising by advertisers on our Services visit http://www.aboutads.info/choices/.

If you have questions or comments about your privacy rights, you may email us at [email protected].

9. CONTROLS FOR DO-NOT-TRACK FEATURES

Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice.

10. DO CALIFORNIA RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?

In Short: Yes. If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

California residents may have the following rights, subject to applicable exceptions:

• The right to know what personal information we collect, use, disclose, and retain.
• The right to request deletion of personal information we have collected from you.
• The right to request correction of inaccurate personal information.
• The right to opt out of the sale or sharing of personal information.
• The right to non-discrimination for exercising your privacy rights.

Turf Pro does not sell personal information and does not share personal information for cross-context behavioral advertising.

California Civil Code Section 1798.83, also known as the "Shine the Light" law, permits California residents to request information about categories of personal information, if any, disclosed to third parties for their direct marketing purposes during the preceding calendar year. Turf Pro does not sell, rent, or share personal information for third-party direct marketing purposes.

To exercise your California privacy rights, please contact us at [email protected].

11. DO WE MAKE UPDATES TO THIS NOTICE?

In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

We may update this privacy notice from time to time. The updated version will be indicated by an updated "Revised" date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.

12. THIRD-PARTY WEBSITES

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites and encourage you to review their privacy policies.

13. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

If you have questions or comments about this notice, please contact us at:

14. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, change that information, or delete it. To request to review, update, correct, or delete your personal information, please contact us at [email protected].